Our roll out strategy is simply based around need. This need is evident countrywide in cities and towns where there is a shortage of good quality housing stock to rent where families, downsizers and singles alike can put down roots, safe in the knowledge that they have rented somewhere they can call home for as long as they want. Our institutional approach to investment in rented housing is good news, not only for our customers, but also our local authority partners, where quickly delivered, well managed and maintained homes align with national policy and local housing targets.
Creating communities is what we do. Our developments are made up of different house types suitable for a wide range of ages and life stages. Gardens and open space for children to play, as well as easy access to road and rail for those wanting to get to work, are amongst the key requirements we demand in the planning stages. Our management team arrange resident events where neighbours can meet one another and forge those linkages and friendships which coalesce to create integration and ultimately community.
When we plan a new development, intensive liaison with local residents, councillors and interested parties starts at the outset. Sensitivity to local needs is often key not only to the right planning permission but also to a successful scheme, which integrates with the local community, respecting its input whilst delivering much needed new homes for families to rent.
A housing development can do so much more than just create places for people to live. Building sites are hives of activity creating local employment and on site apprenticeships. The economic benefit stretches in to the local building material supply chain from the outset and ultimately into the local shops and businesses as our customers occupy their homes. Talks at local schools teach children about construction and the exciting opportunities it can present as a career.